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May 11, 2026

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3 minute read

Workshop by bikebook & Shopify Take on Eurobike 2026: Revolutionising Retail in Hall 12

The countdown to the world's leading trade fair for the bike and mobility industry has begun!

Ryan Elson

Ryan Elson

Founder & CMO

Workshop by bikebook & Shopify Take on Eurobike 2026: Revolutionising Retail in Hall 12

From June 24th to 27th, the global cycling community will descend upon Frankfurt for Eurobike 2026, and we are thrilled to announce that Workshop by bikebook is joining forces with Shopify to showcase the future of cycling retail.


Whether you are a local independent shop or a growing multi-location enterprise, the landscape of bike retail is shifting toward seamless, digital-first experiences. We’re heading to Frankfurt to show you exactly how to stay ahead of the curve.



Visit Us: Hall 12, Stand D01

This year, the core of innovation for everyday mobility and retail solutions is centred in Hall 12. You can find the Workshop by bikebook and Shopify teams at Stand D01, where we’ll be hosting live demos and deep-dive sessions all week.


Why the Workshop x Shopify Partnership Matters

Managing a modern bike shop isn't just about selling bikes; it’s about managing complex service workflows, tracking parts inventory, and providing a cohesive experience from the online webshop to the physical repair stand.

By combining Workshop’s mechanic-focused management system with Shopify’s world-class commerce engine, we’ve built a "single source of truth" for your business.


At Stand D01, we will be demoing how you can:

  • Sync Inventory in Real-Time: Eliminate the headache of selling a part online that your mechanic just used on a repair.
  • Streamline Workshop Bookings: See how customers can book services directly through your Shopify store, automatically populating your Workshop calendar.
  • Master the "Omnichannel" Experience: Use Shopify POS integrated with Workshop to handle deposits, invoices, and final payments seamlessly at the counter.
  • Boost Efficiency with Digital Job Cards: Go paperless and give your mechanics the tools they need to track time, parts, and communication without leaving the bike stand.


Tailored for Retailers, Built by Experts

We know that "complex tech" is often the enemy of a busy shop. That’s why our system is designed to be intuitive. During our live demos, our team will walk you through real-world scenarios—from the moment a customer books an e-bike service online to the final automated SMS notification when the job is complete.


Join Us in Frankfurt!

Eurobike is the perfect place to talk shop, share challenges, and see the latest tech in action. We want to hear about your business goals and show you how the Workshop and Shopify integration can save you hours of admin time every week.


The Details:

  • Event: Eurobike 2026
  • Location: Messe Frankfurt, Germany
  • Dates: June 24–27, 2026
  • Find Us: Hall 12, Stand D01


Can't wait until June? [Book a discovery call] with us today or start your free trial on the Shopify App Store to see what the buzz is about.


See you in Hall 12!


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